BOURNIVILL is the actual chocolate because it is dark in color and is not much yummy like the other "dairy milk chocolates". Other chocolate companies add flavor or some artificial color to the chocolates. But Bournivill is the only chocolate which is the true fine dark one. Someone must upload a bournivill commercial (advertisement. So that everyone can watch it. In that comm..... they say that we must first smell it and then eat it. Because a true chocolate smells really wierd.LOL!!