For the week of September 29 - October 5, Fox’s Fall 18-49 demo king House had the largest audience via DVR viewing with 3.583 million viewers via DVRs. NBC’s Heroes was second with a DVR viewing audience of 2.903 million. Rounding out the top ten for the largest DVR audiences were Desperate Housewives, Fringe, NCIS, Survivor:Gabon, Bones, Criminal Minds, Two and A Half Men and CSI:Miami.
The CW’s 90210 had the top show for percentage increase over their Live audience increasing 41.1% in Live+7 viewing. Rounding out the top 10 for largest % increase via DVR viewing were Heroes, House, Privileged, Terminator: Sarah Connor Chronicles, Fringe, Prison Break, Gossip Girl and America’s Top Model.
Although we know now that DVR viewing past the airdate is entirely meaningless to the show’s advertising revenue and likely its ultimate success, we like seeing the trends regardless