Rainbow SpA’s latest production PopPixe (52 x 13) had its worldwide broadcast debut on France 3’s Mon Ludo, with amazing results. With its first broadcast on August 14th, PopPixie achieved an 18 per cent audience share amongst its core target of four to ten year olds. The following week it climbed to 25 per cent in the same demographic and by September 4th it reached 27 per cent.

The launch in France was concurrent with a pan-African launch on K-Net and followed by launches on TVI and Canal Panda (Portugal), Clan TVE (Spain), Kanal D (Turkey), RAI (Italy), Alter (Greece), Junior and MTV3...

Mermaids, PopPixies' Best Friends!

Scene: Rainbow Lake
Lockette: To our holiday, Chatta!
Chatta: Wish you could have come too, Amore! We're gonna spend two days on Cherie's yacht at Rainbow lake relaxing and sunbathing...
Cherie: Don't let me go!!! Don't you dare let me go!
Lockette: What? What- what's going on? Fixit?
Fixit: Nothing. Martino's just trying to teach Cherie how to swim, that's all! But even with my latest invention, he's having a tough time.
Cherie: I'm scared! I'm scared of water! Hold onto me, Martino!
Martino: Okay! But watch the hair Cherie, you're messing it all up!
Lockette and...