There's spirited debate about whether the ancient Maya calendar really predicts much of anything, particularly the world's end in three years. But there's little argument in Hollywood about the accuracy of an even more significant doomsday forecast: “2012” is going to be a blockbuster.
Ever since director Roland Emmerich's apocalyptic thriller landed on pre-release audience surveys last Thursday, "2012" and its positive prospects have become a hot topic among movie marketing executives. Although the Sony Pictures release doesn't premiere until Nov. 13, moviegoer attention already is running...
New Moon to Battle It Out With 2012 29-Oct-2009 Written by: Justin Key
Due to a surprising increase in male interest, New Moon may be biting off some of 2012’s audience.
Two big movie releases in the same month in two totally different genres shouldn't cause much trouble right? That may not be the case when Summit Entertainment's "The Twilight Saga: New Moon" hits theaters just a week after Sony Pictures' 2012. Despite one's specific audience of younger women and the other's broad appeal, pre-release polling show that "New Moon" may very well leave "2012" in the dark.