PepsiCo India has unveiled a new consumer engagement initiative for its brand Slice, known for its luscious mango taste. What will it take to ask Bollywood queen Katrina Kaif out on a date? It’s possible as Mango Slice plans to bring you closer to Katrina through a unique interactive promotion, ‘Katrina Ka Number, Crown ke Under’.
Every Slice crown has a mobile number. All you have to do is to call on that number, and if you’re lucky, you could win a date with Katrina Kaif! From February 14 to March 31, 2012, one lucky winner everyday will win a date. Even if you don’t win a date,...
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