The Bad Era years, 1986-1989, would confirm Michael Jackson’s super-stardom and popularity and prove him to be the entertainer of the 1980’s.
Starting a new and exciting era, Michael Jackson broke another world record in 1986. In February, Pepsi-Cola Corporation signed a 3 year deal with Michael Jackson for a whopping $15 million. The endorsement deal would include two Pepsi commercials and the sponsorship of Michael’s first solo tour. It was the largest endorsement deal of its kind in history.
Michael Jackson’s first major project for 1986 would be a 3D movie called “Captain Eo”,...
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