She's been tirelessly promoting her new album, and it was clear that Cher Lloyd's efforts hadn't gone unnoticed when she arrived at Radio One today.
Dressed casually in a purple adidas hoodie the 18-year-old looked relaxed as she signed autographs for eager fans.
The genial atmosphere made a contrast to the more serious mood when she arrived to speak on BBC Newsbeat just over a week ago to speak out against internet bullying.
Cher giggled and pulled funny faces when she reached the Radio One studio today, happy to sign autographs for the melee of admirers.
Teaming her purple top with loose-fitting black tracksuit bottoms and silver-studded trainers, the singer completed her look with a grey leopard print baseball cap.
With Ur Love, which features Mike Posner, is the second track from her first album, due for release on November 7.
The video, which came out last week, features Cher in a new, more romantic light.
The teenager is seen spending time with her girlfriend in her bedroom before hitting the London streets armed with bunches of balloons.
Cher, who got her first number one with debut single Swagger Jagger, said recently that in the new single she 'actually gets to sing instead of jumping around like an idiot'.
The new record comes as a welcome distraction from more negative preoccupations.
Cher called for government intervention last month to halt online abuse from 'trolls' who torment others via social networking sites.
Following an abusive message after she posted a birthday tweet to her mother, the singer has said that not enough is being done to prevent such bullying at present.
She spoke out on BBC Newsbeat to stress her concern, saying: ‘It disgusts me that online bullying - nobody really cares about it.'
Dressed casually in a purple adidas hoodie the 18-year-old looked relaxed as she signed autographs for eager fans.
The genial atmosphere made a contrast to the more serious mood when she arrived to speak on BBC Newsbeat just over a week ago to speak out against internet bullying.
Cher giggled and pulled funny faces when she reached the Radio One studio today, happy to sign autographs for the melee of admirers.
Teaming her purple top with loose-fitting black tracksuit bottoms and silver-studded trainers, the singer completed her look with a grey leopard print baseball cap.
With Ur Love, which features Mike Posner, is the second track from her first album, due for release on November 7.
The video, which came out last week, features Cher in a new, more romantic light.
The teenager is seen spending time with her girlfriend in her bedroom before hitting the London streets armed with bunches of balloons.
Cher, who got her first number one with debut single Swagger Jagger, said recently that in the new single she 'actually gets to sing instead of jumping around like an idiot'.
The new record comes as a welcome distraction from more negative preoccupations.
Cher called for government intervention last month to halt online abuse from 'trolls' who torment others via social networking sites.
Following an abusive message after she posted a birthday tweet to her mother, the singer has said that not enough is being done to prevent such bullying at present.
She spoke out on BBC Newsbeat to stress her concern, saying: ‘It disgusts me that online bullying - nobody really cares about it.'